Friday, September 2, 2016

3 Great Facebook Pages

Facebook has over 1.1 billion daily active users, this means that users are scrolling down their feed constantly and are looking for great content. Businesses have a great platform to work with and a major tool they have within this platform is Facebook Pages.

Facebook Pages are great for businesses, as it helps promote the brand or products, raise brand awareness, produce content for their fan base, and interact with fans or customers.

This simple tool allows businesses to be creative and many have taken advantage of it to attract traffic not only to their Facebook Page, but ultimately to their website.

Here are some great examples of Facebook Pages:

1. Nutella


Nutella is an interesting company, their product is usually used for eating breakfast. They have to be very creative when creating and posting content to their Page.

They have been taking advantage of the video feature and have been posting short videos on making quick and easy breakfast for kids, such as the one shown below.




Other videos include recipes on making creative breakfasts, such as the "very berry ring."


These simple videos grab the audience's attention, they have thousands of views. Nutella must be doing something right.

2. Adobe 



Adobe is a software company and they could simply just promote their different software or post content on the digital world, but they market themselves a bit different. The content they post on their Facebook Page is to engage with the users; they really know how to entertain their target audience.

Here is an awesome video that would entertain their target audience:



They also feature many artists on their Page, showcasing their work and inspiring users to create new art. They also post current art related events happening around the world, something their followers enjoy.

           



Threadless creates and displays lots of great content for users. To start off,  their cover photo always features designs from different artists and credit them by displaying their name at the top right corner of the photo. That alone, shows the connection this company has with the users; they create a unique user experience.

They promote their sales and current apparel designs by posting the artist's design and also tagging them in the post. Some examples are shown below.

   

Threadless has many contests or challenges, where customers vote for new designs submitted by other customers or users. They show their commitment to creating a unique user experience by displaying the winner's design as well as posting interviews with the winning artist. 


Example of a design challenge:


And there you have it, three awesome Facebook Pages.

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